Equation for Success

The success of ABG Capital has relied on an equation that has proven to be very effective. The equation starts out with some technical feature/functionality (TFF) that needs to be delivered to a portfolio company. Once the team understands the inner workings of that TFF, they make the decision to build the TFF, buy that TFF from another source and enhance it, and/or partner with a company who already has the same TFF available for utilization.

There are a few factors that determine which method or combination of methods would suit that feature the best. First there is the amount of time it takes to market, the teams’ project load, the availability of resources, and our internal core competency and knowledge. By evaluating all options, ABG is able to provide quality products and services, competitive time to market delivery and use of best of breed technology that leads to the utilization of our own and our partners’ core industry competencies.